Browsing by Author "Montalvo Mori, Rut Esther"
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Estrategia digital para el relanzamiento de la marca de frutos secos “Moya Nuts”
Montalvo Mori, Rut Esther; Sotelo Castro, Alexandra Patricia (Universidad de Lima, 2022)Acceso abiertoThis document consists of the relaunch of the dried fruit brand Moya Nuts through a business strategy where consumers are provided with mixes of dried fruit focused on their different lifestyles and which, in turn, can ...